“It’s hard to see racism when you’re white”: Un-Fair Campaign

The “Un-Fair Campaign,” a public awareness campaign about racism, is generating some discussion.  In light of the recent video from BYU (see previous post), this campaign makes a lot of sense and is quite timely. The tag line is: “It’s hard to see racism when you’re white.”  The idea behind the campaign: if we recognize racism, we can stop it.

The focus of the campaign is very clearly on white people and this makes sense given the demographics of the region where the campaign is posting billboards.  The Twin Ports (Duluth, MN and Superior, WI) is a predominantly white community (89%).

 

The campaign is the work of several organizations committed to racial justice in the Twin Ports area, and grows out of a recent Knight Foundation report, called  Soul of the Community. In a three-year study detailed in the report, researchers found that people in this region were less likely to say that it’s a good place for racial and ethnic minorities, immigrants, than those in comparable communities elsewhere. Based on these findings, anti-racist activists in the area are trying to change things through the “Un-Fair Campaign.”  Here’s a brief description from the campaign’s website:

People of color experience incidents of racism every day, and they have long asked “when will white people in our community stand up and speak out about racism?”  This campaign is part of a response to that question.  Racial justice will never be achieved until we as white people address white privilege and work to change it.

The insight that “it’s hard to see racism when you’re white,” has been a central message here at this blog for some time, so perhaps not a new or controversial idea for regular readers here.

But the campaign (which just launched January 24) has already generated some heated backlash from whites who are not too keen on the ideas of having their whiteness pointed out to them, much less learning to notice white privilege or acknowledge racism.

The (white) mayor of Duluth has received death threats because of the campaign, and according to one account (h/t Lisa Albrecht, Assoc Prof, U of MN, member of leadership team of SURJ), other activists involved in the campaign are enduring a daily barrage of threatening emails and phone messages suggesting she should leave town, be raped because she ‘hates white people.’  And, of course, the campaign is getting a lot of play on the usual white supremacist sites.

The question the campaign – and the white backlash against – raises a perennial one for those interested in racial justice: how do you get white people to address white privilege and work against it?  The Un-Fair Campaign is an innovative approach to this persistent dilemma. The next challenge will be how to use the backlash to further the cause of racial justice.

Comments

    • REC

      Everybody says there is this RACE problem. Everybody says this RACE problem will be solved when the third world pours into EVERY white country and ONLY into white countries.
      The Netherlands and Belgium are just as crowded as Japan or Taiwan, but nobody says Japan or Taiwan will solve this RACE problem by bringing in millions of third worlders and quote assimilating unquote with them.
      Everybody says the final solution to this RACE problem is for EVERY white country and ONLY white countries to “assimilate,” i.e., intermarry, with all those non-whites.
      What if I said there was this RACE problem and this RACE problem would be solved only if hundreds of millions of non-blacks were brought into EVERY black country and ONLY into black countries?
      How long would it take anyone to realize I’m not talking about a RACE problem. I am talking about the final solution to the BLACK problem?
      And how long would it take any sane black man to notice this and what kind of psycho black man wouldn’t object to this?
      But if I tell that obvious truth about the ongoing program of genocide against my race, the white race, Liberals and respectable conservatives agree that I am a naziwhowantstokillsixmillionjews.
      They say they are anti-racist. What they are is anti-white.
      Anti-racist is a code word for anti-white.

      • 1 – Not everybody says there is a race problem.
        2 – NOBODY says the problem will be solved by the third world pouring into white countries. Though, the idea of Africans, Asians, American First Nations, and Australian Aborigines colonizing Europe is an interesting concept. Thanks for bringing it up.
        3 – As for non-blacks being brought into African and some Caribbean countries, that’s already been done. As you may recall, it only exasperated the race problem, what with black wealth and labor being stolen for the benefit and ONLY the benefit of whites.

        What if nobody poured into nobody’s country, but rather, all countries were free to develop their own wealth? Of course, many white countries would need to give back the wealth they previously stole, but I’m sure some sort of payment plan could be worked out.

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